The 77 Standard: Clean, Discreet, and Built for Maximum Impact

The 77 Standard: Clean, Discreet, and Built for Maximum Impact

What makes 77 stand out in a crowded field? It's a commitment to a premium, next-generation experience. The core of every 77 pouch is designed around the adult lifestyle:

  • Tobacco-Leaf-Free: Made entirely from high-quality, plant-based fibers, 77 delivers a clean, modern experience without any tobacco leaf.

  • Smoke-Free & Spit-Free: Enjoy powerful nicotine delivery anywhere—at work, during travel, or at a social event—with no smoke, no vapor, and zero mess.

  • Slim and Discreet: The pouches are perfectly sized for comfort and ultimate discretion, sitting neatly under your lip for hours of enjoyment.

  • Powerful Nicotine Delivery: Infused with tobacco-derived nicotine, 77 pouches are designed for a clean, effective, and powerfully satisfying release.

With 77, you get a clean, white, stain-free experience, allowing you to focus completely on the intense flavor and robust nicotine satisfaction.

 The Perfect Kick: Consistent 10mg Strength

The 77 lineup is built for those who know exactly what they want. By focusing entirely on a 10mg strength across all 15 flavors, 77 provides a reliable, robust kick that delivers every time.

This medium-strong concentration is perfectly suited for experienced nicotine users—those transitioning from smoking or vaping, or existing pouch users seeking a consistent and deeply satisfying daily dose.


The Flavor Revolution: Explore 15 Unique Profiles

The most exciting reason to choose 77 is the sheer variety. The brand doesn't just offer flavors; it offers a curated journey for your taste buds. Why stick to one when you can try them all?

The Nostalgic & Gourmet Blends

77 takes classic drinks and desserts and transforms them into innovative, satisfying pouches:

Flavor Experience
Cola Cherry A nostalgic soda pop blast, blending classic sweet cola with a distinct cherry fizz.
Cola Vanilla The ultimate sweet and creamy treat, combining the richness of vanilla with fizzy cola notes.
Salted Caramel A truly indulgent, savory-sweet profile perfect for a dessert-like satisfaction.
Liquorice Citrus A unique, sophisticated balance of warm, earthy liquorice and a tangy citrus zest.
Raspberry & Vanilla Tart raspberry sweetness smoothed out by a layer of rich, comforting vanilla.

 
The Icy & Tropical Fruit Lineup

Cool down and brighten up with these vibrant, fruity options, many featuring a signature "Ice" kick:

Flavor Experience
Tropical Mint A refreshing blend of exotic fruit essences cooled by a vibrant minty finish.
Watermelon Ice Juicy, ripe watermelon paired with a refreshing icy blast for maximum refreshment.
Black Currant Ice A deep, rich black currant berry flavor, brightened by an invigorating chill.
Raspberry Ice Tart, vibrant raspberry flavor finished with a perfect layer of ice.
Forest Fruits A complex, earthy medley of dark berries and woodland fruits for a rich flavor profile.
Arctic Berry A mix of sharp and sweet berries reminiscent of a cool arctic breeze.
Strawberry Pure, sweet, and unmistakable ripe strawberry satisfaction.


The Crisp & Minty Essentials

For those who prioritize clean, cool refreshment:

Flavor Experience
Ice Mint The traditional, classic mint experience—clean, cool, and sharp.
Apple Mint A surprisingly crisp and refreshing fusion of sweet apple and cooling mint.
Peach Mint The perfect balance of succulent peach sweetness and a clean, invigorating mint finish.


Your Flavor Adventure Starts Here

With 15 exceptional flavor options and a consistent 10mg strength, 77 Nicotine Pouches are the perfect choice for users looking to explore new tastes without sacrificing quality or strength. Plus, every flavor is offered in a convenient 5-Pack Bundle, ensuring you're stocked up and ready for your next adventure.

Don't stick to the same old routine. Elevate your experience with 77 today.

SHOP THE FULL NICOTINE POUCH COLLECTION NOW